Peata Daizy Pula: The talent behind Samoa’s hair trends.

“I believe in doing your best all the time, no matter what. Be respectful and also treat everyone like you want to be treated, especially the clients.”

By Jun Ho Kim & Enid Westerlund

If you’ve stepped foot inside Peata’s salon, you will know this hair dresser does not do anything half-heartedly.  Well known for her work and influence in Samoa as a professional hair stylist, Peata Daizy Pula is enjoying the best side of life.  A proficient individual that finds joy in the satisfaction of making someone else happy, she is someone who takes good care of her clients by making sure everyone is treated equally. She is one of the most sought after hair stylists and comes highly recommended by overseas clients. Whether it’s  a simple wash, cut, colour or the most important day in your life as a bride, Peata makes sure her clients feel special.

Born in New Zealand and raised in the US, Peata Daizy Pula is the proud owner of Peata’s Salon located at Matautu. This didn’t come easy as she had to work hard to establish her own brand and salon, after a decade of experience in the industry.

Peata Daizy Pula

Peata Daizy Pula Photographer: Le Moana Studio

Diagnosed with lupus at age 13, a chronic inflammatory disease that occurs when the body’s immune system attacks its own tissues and organs.  Lupus can be difficult to diagnose because its signs and systems often mimic those of other ailments.

Peata explains that Lupus is a complex and often a poorly understood condition that affects many parts of the body.  The symptoms can range from mild to life threatening.  For her, it mainly affected her appearance but it did not hold her back or slow her down.

“Don’t get me wrong, I have my insecurities but lupus will not let me stay indoors or hold me back. One day I would love to set up a lupus organisation for awareness as there are so many Samoan women who have not been diagnosed. Yet lupus is more common than cancer but not as publicised”

Armed with a heart of gold and the drive to help others, one only needs to visit her Facebook page to read the positive reviews about her work.  It is these reviews on social media and word of mouth that gets her more work, continuously adding to her long list of regular clients.

Her story as a hair stylist started when she was studying in New Zealand, Auckland University towards a degree in Computer Programming. Hairdressing wasn’t a career choice in mind and  according to her, it was an actual accident!

“Most of my friends are multi-cultural, and I learnt how to braid hair from them”. After completing her Diploma in Hair Dressing, she moved back to Samoa, to be with her family where she ended up working for a local hair dresser for more than ten years.

Her inspiration comes from a strong place as being independent, being able to do things for herself, to love, support her family have always been it for her.  She loves working with likeminded artists such as good friend and makeup artist Jacqui Poulos, Shalom and her beautiful daughter A’aone.

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A’aone Pula Keil and Peata Daizy Pula         (Photographer: Jordan Kwan)

Truly someone who is proud of her work and enjoys being part of a team, Peata was the first to volunteer her services for the first Samoa Sinnet Fashion Show in 2016. “It’s something I wanted to be a part of and it was something new.  For me it was about the networking and the chance to really work with other hairdressers as we don’t do that often in Samoa”.

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A’aone Pula Keil, Peata Pula, Shalom Ieremia(Peata’s Salon team)                Photographer: Le Moana Studio

 

 

 

 

 

 

 

 

Peata's Salon - LOGO

We caught up with Peata at her beautiful salon one very rainy afternoon.

Here’s more from the beautiful person we’ve come to know as P:

What makes you different from other hair-stylists in Samoa? 

I see the collective good in voluntary work (voluntary fashion shows), a professional puts in the (time, good work and good mannerism) in carrying out responsibilities and treating clients well.  

The special part about Peata’s salon:

We are the only salon owner in Samoa that is very child friendly takes everyone in, and we have a bar for the purpose of serving complimentary drinks with every service provided; aiming at making sure that one spare hour of clients is worthwhile and enjoyable.

How did you get into the Hair Dressing?

It was actually by accident really, after my first year in university. I took a break to work in the trade. Most of my friends were multi-cultural and I learnt from them how to do braids. 

When I moved to Auckland, it seemed like the thing that made some money on the side … so I used to do a lot of braiding and figured that I should probably work on trade … to make some money so that I can go back and complete my degree. After my hair dressing diploma, I moved back home to visit my family because my parents were here in Samoa. 

Best part about being a hair dresser

It is the satisfaction by making someone happy, and of course earning money.  Hahaha. It is something that I love. I love talking to people, so yes I love interacting and the part of listening and getting personal with your client on their terms.  This is why I never finished my degree because my degree would make me stuck in the lab behind a computer screen.

What you wish you knew before you first started out?

I just wish that I had gone out on my own a lot sooner than I did. But timing is everything, I don’t regret anything. Maybe I would have done it in a lot shorter time span. However, like I said it’s supposed to happen when it’s supposed to happen.

Inspiration(s):

My inspiration is pretty much nothing to do with hair dressing. It’s being independent, it’s being able to do things for yourself, supporting your family, and raising your child. It’s the whole girl-get mentality that I loved.  It’s just nice that I actually like what I do. I am very grateful for my talent, the support of my family, the good circle of friends, my usual clients and the good work.

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Peata and sisters (Photographer: Jordan Kwan)

Colour that represents you? 

Purple 

Products you can’t go without: 

Hair spray and blow drier haha.

Fashion shows you’ve been a part of, 

When I first started training, my first fashion week was New Zealand Fashion week in 2002. One of my cousins was a designer I actually worked under another hair dresser at that time, but I loved it (I think back then I instantly knew that is what I wanted to do. The whole chaos, the craziness I loved it. I’ve been part of Sinnet Fashion Show since 2016, I also took part in the Samoa Fashion Week, and I took part in the Life Con explosion that was done this year. I’ve also done MENA fashion show and mainly wedding shows. A lot of the shows that we do are voluntary work which is good; it allows you to network with other stylists. You can get to be creative and also leaned at the same time.

Would you recommend SSFS to other aspiring hair stylist? 

Oh yes definitely! This is what all is about, getting other hair dressers to come in and also show their creative talents. That’s what is great about these fashions shows like Sinnet. You could meet other hair dressers instead of staying in our own little box. Being able to help others and networking is what it’s all about. It all comes from passion for your craft.  I know others don’t share my perspective and that’s ok.  At the end of the day your craft is what you make of it. No one person can do all the work in Samoa. Besides we want to keep the styles evolving. Think of something better and refreshing, keeping customers interested.

Advice to aspiring hair dressers:

Put in the time (putting in the hour – reliability actually from a business perspective), and do good work and treat every client well.

Biggest challenge as a Hair Dresser Professional

Keeping up with trends, we are a small country and we don’t have so much of over the top hair styles. 

Other shows you’ve been a part of,

I have been a part of Samoa Sinnet Fashion Show 2016 also took part in the Samoa Fashion Week. Recently, was a hair stylist for the LifeCon Explosion Expo this year. I’ve  also done MENA shows. 

Samoa Sinnet Fashion Show 2017, Photographer: Laumei Photography (Caroline Falemaka Bell)

3 things in your bag right now

Lipstick, eyeliner and phone… pretty much everything.

3 top hair dressing tips 

First is to get regular hair cut every six to eight weeks, second is to take care of your appearance and keep up with your colours.

You believe in

I believe in doing your best all the time, no matter what. Be respectful and also treat everyone like you wanted to be treated, especially the clients; everyone is equal.

You want to be remember for

To be remembered simply as a good person or experience.

Thoughts about Hair Dressing for Samoan 

I think in Samoa, there is a lot of room for upcoming hair stylists. The competition is good and I also recommend that they get training. We need to set higher standards for ourselves and our businesses 

Photographer: Jordan Kwan

Any other fun facts about you or your Peata’s Salon – LOGObusiness that you’d like to include?

We a have bar in the salon, we serve complimentary drinks with every service. It is mainly for woman who have that one spare hour with a lot kids, chores to come here and get their hair done whatever time to relax. We are very child friendly; yeah we take everyone. Our prices are very affordable as well.

You can follow the awesome Peata on

Facebook : Peata’s Salon (www.facebook.com/Peata’sSalon)

IG: @peatassalon

or contact there through here:

Phone: (685) 8452694 or (685) 7282039 –

Email: peatassalon@gmail.com

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Front row (L-R)Shalom Ieremia, Peata Daizy Pula, Jacqui Poulos, Emiline Ioane Back row : A’aone Pula Keil Photographer: Le Moana Studio

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